Nicotine salts are the next big thing in the world of vaping.

So what is nicotine salts? How is it different from the nicotine usually found in e-juice? Here’s a rundown of everything you need to know.

Nicotine salt is the form of nicotine found in tobacco leaves. Unlike the nicotine ordinarily used in e-juice, these salts aren’t just nicotine; they’re compounds containing nicotine and another organic components. This could be in combination with one or more of the other chemicals in tobacco leaves, but the result is the same – a more stable molecule is formed.

In order to truly understand what nicotine salt is, it’s important to understand how freebase nicotine works. The form of nicotine ordinarily used in e-liquid is called “freebase” nicotine. This is nicotine not bonded to anything else, and is generally considered preferable for vaping and other purposes because it’s a more “volatile” (i.e. easily vaporized) form of nicotine.

Freebase means that the nicotine is in its purest form compared to the other nicotine derivatives. In turn, the nicotine is much more potent when heated and it can be absorbed much faster in your lungs and in your brain.

This method was found in the 1960’s by Phillip Morris, the company that owns Marlboro.

Nicotine Freebase Molecule

Nicotine in tobacco leaves has the chemical composition of a salt. A salt is made up of a chemical reaction that has a positive charge (Acid) and negative charge (Base).

Nicotine’s chemical nature is a weak base and made up of negatively charged particles. As a base, it seeks to find positively charged particles (Protons) to find stability and become Ionized. Nicotine in tobacco leaves or ions is not the most effective way of delivering nicotine into our bodies because ions have a harder time moving across organic membranes and are not easily vaporized.

If freebase nicotine is more potent, then why are smokers gravitating to nicotine salts?

Nicotine salt as we explained above is the natural state that nicotine is in tobacco leaves.

We also mentioned that nicotine salt is much more stable and not as volatile as the freebase form. Salt nics also take higher temperatures to vaporize and the ions don’t easily travel to your nicotine receptors in your body.

To put simply, it’s not the most effective way to deliver nicotine to your body compared to the de-protonated freebase form. Enter Pax labs, the innovator of this new vaping method.

Pax Labs goal was to mimic the sensation of smoking a cigarette as closely as possible. They achieved this by adding benzoic acid.

Why is benzoic acid the game changer

Benzoic acid helps nicotine salt vaporize at lower temperatures as well as lowering the pH levels in the salt nicotine which results in a smoother throat hit
A chemical reaction occurs that makes the nicotine more absorbable like free base nicotine

What this means is that you can vape comfortably at high nicotine levels such as 50 mg and it also makes it easier for your body to absorb nicotine contrary to the nature of nic salts. It seems from Pax’s patent that it only works on specific salt nicotine formulation with certain types of acids.

Taking a step away from the science of nicotine salt e-juice, what does this all mean for you as a user? Why should you try nicotine salts rather than just sticking to ordinary freebase nicotine juice?

You’ll get more nicotine, more quickly: In general, nicotine salts formed using a suitable acid and paired with the right sort of device seem to get nicotine to your blood more quickly.
You can use higher-nicotine juices: You don’t need to consume 10 mL of e-juice per day if you can have a 60 mg/ml e-juice instead of a 6 mg/mL one.
Nicotine salt e-juice has a longer shelf-life: Nicotine salts are more stable than freebase nicotine, which means that nicotine salt e-juice will last longer in storage without the nicotine degrading.
You don’t need a powerful device: Nicotine salt e-liquids are more efficient at getting you nicotine, so you don’t need to compensate with a 150 W box mod – a simple, tiny device can be just as satisfied.

How to vape nicotine salts
Vaping nicotine salt e-juice isn’t like vaping ordinary e-juice. If you picked up a bottle of high-strength nicotine salt e-juice and vaped it from a box mod and sub ohm tank setup, you’d likely get a substantially and fairly unpleasant hit of nicotine. But nic salt e-juice does also come in low “dripping” dosages, although the jury is still out as to whether it’s any more effective than regular nic at lower levels.

Nicotine salts e-liquid is intended for use in lower-power devices. Pod-style devices are optimal for nicotine salts, but you can use more conventional, easily refillable devices too. A basic vape pen will offer more than enough power to get a satisfying vape from a higher-nicotine salt blend.

The big advantage here is for newer vapers, who will both benefit from the more efficient nicotine absorption and the fact that you don’t need overly complicated gear to get the most from it. If you have a higher-power device, you can also get nicotine salt e-liquid in lower nicotine levels too. Whether these are actually noticeably better than ordinary freebase nicotine e-juice at the same nicotine level is unclear, because one of the big benefits of using nicotine salts is that higher nicotine levels can be comfortably vaped.

Is Nicotine Salt the Right Choice

Nicotine salt e-juice isn’t the right choice for every vaper. If you like huge clouds, you’re better off sticking with standard e-juice, for example. But for anybody just switching from smoking who finds ordinary e-juice too harsh on the throat or unsatisfying, or any vaper looking for something to use quickly and discreetly, it’s a potential game-changer. It might not be too common yet, but expect to see a lot more about nicotine salts in future. What are your feelings on nicotine salt? Have you tried them yet, what was your experience like? Leave us a comment below!

IBliss, one of the premium Toronto e juice manufacturers and distributors, has been growing with companies, while launching brands into success. IBliss has partnered with some of the hottest, most reliable names in the vape industry, in the past. Continuing this tradition, we’ve added a powerhouse line in VGOD ejuices and Hardware.

‘VAPE LIKE A PRO’ is the motto of this incredible, premium ejuice and vape hardware company. Dedicated to vaping, VGOD® does not only embody the vape lifestyle, but also designs and produces some of the best Vape Products offered on the market from premium e juices to vape devices. Ibliss is super proud to introduce VGOD Canada, taking the vape scene in Toronto to a whole new level!

You can now buy 60 ml VGOD chubby gorilla bottles and VGOD hardware from our website

For wholesale purchases, please visit

We are pleased, as always, that you, our partners, have requested the hottest e liquid brands and we’ve met the challenge.  IBliss has been growing with companies, launching e juice brands into success and in the past, partnered with some of the hottest most reliable names in the industry.  Continuing the iBliss tradition, we’ve added an amazing e liquid line in the Mexican Bosses, GOODFELLAS. E juice flavors include Kirbys, Maui, and 23°.

You’d be a wise guy to pick up this new e juice line.  A true-to-description line that has origins in Sinaloa, Mexico, but enjoys the spoils of L.A.  This “made” company is quickly rising through the ranks and looking for distributors.

Canada’s Vape Expo is Canada’s leading vaping trade show. Each year, the CVE travels across Canada to bring you the best in industry-leading exhibitors from Canada and abroad. CVE Toronto 2017 will be held at the International Centre – Hall 5. With 80,000+ square feet of exhibitors, products from around the world and more prizes and fun than you can imagine.
The CVE focuses on the vaping public, not just e juice, mod or coils vendors, and in doing so strives to promote advocacy and responsibility in communities across the country. We, at iBliss are excited to be part of the CVE Vape Show, with the likes of VGOD, Fat Panda and 180 Smoke.
Based in Etobicoke, Toronto, iBliss is more than a brand of vapor products, it’s a lifestyle! We believe in constant adaptation through time as well as evolving with the needs of our consumers. As a manufacturer and distributor of consumable goods, our primary focus is on quality control throughout our 20,000 square foot FDA registered facility. Apart from offering premium iBliss e liquid flavors and popular e juice brands at wholesale and retail prices, we also provide co pack services to fellow ejuice manufacturers.

Father’s Day is just around the corner. It’s time for honouring the man who has stood  by you through thick and thin. If you are looking for a unique, meaningful  gift, why not help him quit smoking. Give the gift of clean lungs by convincing him to switch from smoking to vaping. Let your dad know you’ll stand by him for as long as it takes. Even if he has tried to quit before, encourage him to keep trying and explain the benefits of vaping to him.

From dessert flavored e-juices to smooth tobacco blends, e-juices come in a whole array of delightful flavors. What’s more, with vaping, you can ease into  a healthier, non-smoker lifestyle by gradually reducing the level of nicotine. This helps prevent people from going back to the habit of smoking.

At ibliss, we have one thing in mind, finding an alternative solution to help people quit smoking! Our lines of premium e-juices are FDA registered and TDP compliant, ensuring superior quality and smooth vaping.  In celebration of Father’s Day, we have a promotion running through Sunday, the 18th of June. Visit our website and enter coupon code bestdad30 and get 30% off ibliss’s premium e-juices.

Start vaping and quit smoking this Fathersday and add years to life.

Happy Father’s Day!



Whether you eat it with a fork or vape it! Cannoli is the Italian version of every doughnut vape on the market. It’s pretty rough to tamper with something good, like the man said “if it ain’t broke, don’t fix it!”. This one has the pleasure of being in a class all it’s own. Three amazing flavors grace your tastebuds. From simplicity to complex, always creamy and buttery with a rich and satisfying finish!

Original Cannoli: Buttery, flakey crust wrapped around a creamy thick and rich butter-cream filling.

Banoli Cannoli: For you Banana lovers out there! Rich banana cream tucked inside a warm, flakey dough crust.

Very Berry: Ripe raspberry, tart blueberry and sweet strawberry blended in a cream filling wrapped in a light flaky crust.

So few things in life get to be this good and actually LAST! My favorite was the original. Nothing beats a classic! And these guys nailed it in the head with this one. The berry was a bit tart for me, but the blend was great and creamy. While the banoli was my second fave. i LOVE a good banana flavor! Rich and creamy with all the characteristics of a great desert taste!

Now here’s the deal, not everyone likes the same stuff! 😉 I can’t tell you how many people get a hold of me and ask me if I’m actually serious about endorsing a brand! Look at the facts: quality following, quality ingredients, mission of the brand and status of sales. These are things that I keep in mind when reviewing a line. Wether you agree with me or not, I still love ya! But seriously, try it for yourself! If your a desert lover, this will be among the pinnacle of your experiences!